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B2B Copywriting
CourseThis course will take you step-by-step through each stage of the communication process - from planning to post campaign analysis. You'll be able... -
Mobile Marketing: Execution
CourseLearn how to deliver successful mobile experiences throughout the customer journey. Focus on the latest developments in responsive web design, app... -
Customer Retention
CourseLearn how to track the customer journey and drive loyalty. Understand how to use data to create more personal communications with customers and... -
User Experience
CourseCreate the best possible experiences for your web and mobile visitors. Understand your customers' needs and use these insights to optimise your... -
IDM Award in SEO and PPC
QualificationLearn how to confidently build Search Engine Optimisation (SEO) and Pay per Click (PPC) campaigns that optimise your organic search results and... -
Get a best in class, results-focused grounding in all the essential digital marketing skills, from identifying the right digital channel to...
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An Introduction to Data & Analysis
QualificationGain the skills and confidence to define your organisation’s data strategy with our online introduction course -
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IDM Award in Data & Analysis - Pearson (Award DM)
QualificationLearn how the core principles, concepts and practical applications of data and analytical techniques are used in digital and data-driven marketing -
Mobile Marketing: Essentials
CourseGet up to speed on the key trends in mobile marketing. Learn how to build a mobile presence for your organisation, from mobile-optimised sites to...