Learn how to write copy for digital channels and consistently produce copy that builds your brand and gets results

Learn how unconscious biases can be harnessed in your marketing campaigns and understand the theory and practice of assembling simple experiments...

This course will take you step-by-step through each stage of the communication process - from planning to post campaign analysis. You'll be able...

Boost value for you and your customers with customer insight. Learn how to gain a competitive advantage by understanding the behaviour of your...

Learn how to track the customer journey and drive loyalty. Understand how to use data to create more personal communications with customers and...

IDM Membership

Eaton Electric Limited

Learn how to put the core principles, concepts and practical applications of direct mail into action and how to plan, develop and deliver highly...

How to make your copy a joy to read (and write!) This session will take you beyond basic style advice and look at how to make your copy enjoyable...

FPCG