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Digital Marketing: Essentials
Get a best in class, results-focused grounding in all the essential digital marketing skills, from identifying the right digital channel to...
Create the best possible experiences for your web and mobile visitors. Understand your customers' needs and use these insights to optimise your...
IDM Award in SEO and PPC
Learn how to confidently build Search Engine Optimisation (SEO) and Pay per Click (PPC) campaigns that optimise your organic search results and...
This course will take you step-by-step through each stage of the communication process - from planning to post campaign analysis. You'll be able...
IDM Award in Data & Analysis - Pearson (Award DM)
Learn how the core principles, concepts and practical applications of data and analytical techniques are used in digital and data-driven marketing
IDM Award in Direct Mail - Pearson (Award DirM)
Learn how to put the core principles, concepts and practical applications of direct mail into action and how to plan, develop and deliver highly...
Mobile Marketing: Essentials
Get up to speed on the key trends in mobile marketing. Learn how to build a mobile presence for your organisation, from mobile-optimised sites to...
An Introduction to Data & Analysis
Gain the skills and confidence to define your organisation’s data strategy with our online introduction course
GDPR: In Practice
Develop a strong working knowledge of the GDPR using workplace scenarios. Learn how the GDPR will affect your business with practical examples and...