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Most businesses think marketing departments just make pretty pie charts, highlight statistics and write with fluffy pens. As a marketer myself, I...
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Robert Thurner F IDM
PageBurn The Sky - F IDM -
Acquisition continues to take up the budgets and the focus of many a marketer. And with the support of marketing technology we can understand so...
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It's one thing capturing the attention of a potential client, it's another to convert them into a customer. Lead nurturing has been one of the...
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Although digital marketing have been called 'the most measurable ever' many times, the wealth of data we collect about our customers and visitors...
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It is fair to say that 2017 has so far been the year of Artificial Intelligence (AI). On a near-daily basis more and more articles, reports and...
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Wondering what opportunities the Creative Data programme will give its students? Before Christmas, we questioned Adam Gregory, a Creative Data...
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The digital age has fundamentally changed the way brands and advertisers capture the imagination of their customers and prospects, we have shifted...
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There has been a lot of muttering about twitter. Can it survive, is it in decline, will it be subsumed by the behemoth of Facebook or those...
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The Institute of Physics, Portland Place. Will this year’s big digital trends pass the time test and be effective into 2014? Our Digital...