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Top 10: Presentation Tips
So you've got an important presentation coming up. What are the key things you need to think about in order to make it a success? These are my...
CPD Award Programme
Successful marketers never stop learning, and the IDM Continuing Professional Development (CPD) programme is an invaluable tool for attesting to...
Knowledge & Network: digital trends to watch in 2014
The Institute of Physics, Portland Place. Will this year’s big digital trends pass the time test and be effective into 2014? Our Digital...
Content Marketing Training Courses & Qualifications
The 4 essential elements of true customer insight
"Customer insight' is one of those terms in the marketing lexicon which is particularly vulnerable to multiple interpretations or...
Knowledge and Network: Winning with Creative Data: The Economist: Mark Cripps
Mark Cripps,EVP Brand and Digital at The Economist revealed how his team worked with agencies Universal McCann and Proximity to combine data...
Knowledge and Network: Top Digital Marketing and Technology Predictions for 2015
What will the world of digital marketing have in store for us in 2015? Ian explains his online marketing predictions for the year ahead. ...
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The small print
The single most important differentiating factor for any company is its people. Finding, supporting and developing skilled and motivated staff has...