Award in Direct Mail | IDM Qualification
  • You will learn to
  • Details
  • Course availability

During your Award in Direct Mail, you will:

  • Learn how to use mail for marketing success
  • Gain a clear understanding of how mail works alongside other channels
  • Understand the importance of using data to improve your targeting and optimise your mail campaign
  • Be clear how to build a business case for mail and learn how to measure the success
  • Learn how different audiences interact with mail so your mail can be relevant to different audiences
  • Understand how to maximise creativity in mail
  • Get a complete understanding of how to plan, target, create, measure and implement mail campaigns

See below for further course details and full programme information.

Details

Level
4
Duration
Online (35 CPD hours)

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Course availability

Start Study Mode Location Member Non-Member Exam Fee  
Anytime Online Online - £499.00 -

NB: Prices above subject to VAT

Qualification Information

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To discuss your options, please get in touch with one of our learning and development team:

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