IDM Certificate in Digital and Data Driven Marketing | IDM
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IDM Certificate in Digital and Data Driven Marketing

If you're studying an IDM accredited course at university or college, you can book to sit the 2-hour online exam to achieve this certificate, and if you pass, you'll gain a professional qualification that'll make you stand out to employers.

You can take the exam on either 24 November 2022, 17 May, 7 June, or 22 November 2023.

The exam reflects the content covered in your course, so no extra study is needed. To book the exam, please select one of the options below.

Once booked, we'll also give you 12 months of free DMA Student Membership (usually £45), providing you with everything you need to jump out from the crowd and shine as a job applicant by:

  • Revving up your marketing skills with top industry insight.
  • Professionalising your academic knowledge.
  • Building your industry contacts.
  • Automatically enrolling you onto the IDM Award in GDPR and IDM Award in Marketing for free (usually £594 each). These will give you the key skills employers are looking for.
  • Giving you access to a world of entry-level roles from DMA Member organisations through our member only jobs board, with full-titme positions, internships, and apprenticeships up for grabs.

Being a Student Member of the Data and Marketing Association (DMA) will help you forge ahead with a career in the UK's thriving data and marketing industry, showing employers you're committed to your professional development.

Upon booking the exam, you will receive your own online Learning Hub, where both the Certificate exam and your DMA Student Membership will be hosted. Please look out for emails about this once you have purchased the exam.

Watch our short video about the benefits of taking the exam here

Please register and pay for the exam using one of the options below. Deadline to register for the 24 November 2022 exam is 31 October 2022. Deadline to register for the 17 May exam is 3 May 2023. Deadline to register for the 7 June exam is 24 May 2023. Deadline to register for the 22 November exam is 8 November 2023. Please note that the prices below do not include VAT. The total cost of the exam, including VAT, is £125 (VAT is added at the checkout).

DMA Student Member?

If you're a DMA Student Member already, the exam will cost £80. To book, please email the IDM team on ask@theidm.com, stating the university you are at, the course you are studying, and that you're a DMA Student Member and you'd like to book onto the exam for the IDM Certificate in Digital and Data Driven Marketing.

See below for further course details and full programme information.

Details

Get in touch...

To discuss your options, please get in touch with one of our learning and development team:

Course availability

Start Study Mode Location Member Non-Member Exam Fee  
17/05/23 Undergraduate qualification Online £104.17 £104.17 - More info
Book Until
3 May 23
07/06/23 Undergraduate qualification Online £104.17 £104.17 - More info
Book Until
24 May 23
22/11/23 Undergraduate qualification Online £104.17 £104.17 - More info
Book Until
8 Nov 23

NB: Prices above subject to VAT

Qualification Information

The certificate is designed to:

  • Give you the opportunity to gain a professionally recognised qualification whilst at university. On successful completion, you can use the honorific IDM Cert DDM
  • Provide you with the knowledge that will help you hit the ground running in your first marketing job
  • Give you a head-start on your professional learning journey
  • Recognise the depth of teaching in digital and data driven marketing at universities, which are approved to offer the IDM exam
  • Contribute to maintaining professional standards of digital and data driven marketing teaching within universities

The IDM Certificate in Digital and Data Driven Marketing exam is taking place online at IDM accredited study centres on the dates shown above. You are given two hours to complete the exam and we will send you the timing details nearer the time.

The IDM Certificate in Digital and Data Driven Marketing exam can only be taken by students studying an IDM accredited module at college or university.

To qualify to take the Certificate exam, you must complete an IDM accredited marketing module at your university/college. You will then be eligible to sit the exam which is written, marked and awarded by the IDM.

Who is eligible to take the course?

Students who are taking an IDM accredited university module. The accredited centres are listed above.

When must you register for this year's exam?

You must register for this year's exam two week's before the scheduled date.

When are the exams?

The exam will take place on 24 November 2022, 17 May 2023, 7 June 2023 and 22 November 2023 . Please refer to the above list to find out on which date the exam will take place at your university/college.

Where do I take the exam?

The exam will take place online via your own account on the IDM's Online Learning Platform. You will get access to your account once you've booked and paid for the exam.

What is the cost of the exam?

£125 inc. VAT.

Will I get an honorific if I pass?

Of course, you will be able to use the honorific Cert DDM after your name.

What grade do I need to achieve a pass?

You will need to achieve a result of at least 60% to pass the exam.

What happens if I fail?

A re-sit date will be available and we will advise you of the date should you not pass the exam. The cost to re-sit the exam is £50+VAT. The re-sit must be taken the same year.

What happens if I need to cancel?

If you cancel more than 14 days prior to the examination: 20% cancellation charge, less than 14 days: 100% cancellation charge

What happens if I am unable to sit the exam on the day?

If you are ill or have a bereavement, which means you are unable to sit the exam, you must inform the IDM as soon as possible on 020 3805 9713 or email qualifications@theidm.com.

Get in touch...

To discuss your options, please get in touch with one of our learning and development team:

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