Marketing courses in digital, direct and data
Choose your course from a portfolio that covers every important topic in today's digital, direct and data marketing, from foundation level to advanced
Storytelling for Marketers Masterclass
Unlock the power of narrative with our one-day 'Storytelling for Marketers' course. Learn how to captivate audiences, shape compelling narratives, and infuse your brand with unforgettable stories....
Managing Stakeholders Masterclass
Learn how to gauge the preferences, behaviours and workings styles of yourself and others to build more effective working relationships. Discover how to improve existing stakeholder relationships...
Search Engine Optimisation (SEO) Masterclass
Drive more qualified traffic to your website from search engines. Learn how to develop a search-friendly website through better structure, design and usability. Discover keyword analysis...
Pay per Click (PPC) Masterclass
Structure and manage PPC campaigns to increase the number of high-quality visitors to your website. Learn how to develop PPC campaigns that increase clicks and reduce costs. Understand effective...
Digital Project Management Masterclass
Learn how to successfully plan, run and control digital projects. Understand what it takes to keep a project on time and on budget for your stakeholders. Discover how to set criteria for success...
Influencer Marketing Masterclass
This 1-day course gives a practical approach on how to work effectively with influencers to transform your marketing. Identify the right influencers for your brand and get the most out of...
Writing for Content Marketing Masterclass
Write better digital content for your website, blog, email, social media and more. Determine your goals for digital content and plan to achieve your organisation's goals. Discover what content...
Data Analytics for Marketers Masterclass
Learn how to increase your marketing success by turning customer data into effective intelligence. Mine your data to look for relationships and assess the influence of key variables. Use modelling...
Presentation Skills Masterclass
This session will build public speaking competence and transform confidence.
Designed for the new, hybrid way of working, where public speaking happens on the big stage and the small screen.
The...