Make affiliate marketing work better for your business. Learn how to devise a strategy, set objectives and measure results. Identify the types of affiliates that are best for your business and...

Drive sustained traffic growth through your SEO and PPC activity. Learn how to get higher search rankings, increase visitors to your site and maximise ROI on this intensive two-day course. Boost...

Drive more qualified traffic to your website from search engines. Learn how to develop a search-friendly website through better structure, design and usability. Discover keyword analysis...

Drive your business forward by using data to improve results. Learn how to test channels for better outcomes. Understand what metrics count when evaluating performance and what you can do to apply...

Structure and manage PPC campaigns to increase the number of high-quality visitors to your website. Learn how to develop PPC campaigns that increase clicks and reduce costs. Understand effective...

Boost your B2B marketing knowledge and expertise. This 2-day course gives you invaluable insights on strategy, trends, tools, measurement, analytics and more. Gain the confidence you need to...

The course explores and explains the key components, characters and narratives that create persuasive and memorable communications.

Plan your content marketing to boost your success. During this course you'll develop a full understanding of goal setting and performance tracking. You'll leave with an assured grasp of strategy...

A one-day course that gives you best practice guidelines on analysing data trends. Get an overview of the Google Analytics dashboard and learn how to select the right data for your reports. Define...

This two-day course gives you a comprehensive understanding of Google Analytics. Learn how to get accurate reports that help you boost your marketing campaigns. Discover how to measure SEO, PPC,...

Learn how to create a social strategy that gets results. Understand the impact of social media on engagement and the importance of planning. Discover how it contributes to successful business, and...

This two-day course gives practical advice that will help you boost your social media marketing results. Learn how to develop a strategy, set objectives and identify social influencers. Discover...

Get results from your fundraising copy. Understand how to sell ideas and grab attention. Discover the persuasion methods that work best for this sector with practical advice on how to improve...

Drive better results from your website with a deeper understanding of Google Analytics. Discover advanced techniques that will help you segment data and drill deeper into your metrics. Build the...

Deliver results from your social media strategy. Discover the tools and processes you need to manage successful social media campaigns for your business. Learn how to measure and evaluate social...

Reach new customers with effective direct response marketing. Generate results from press/magazine advertising and direct mail. Learn about opportunities for direct email marketing. Discover how...