Marketing courses in digital, direct and data

Learn how to gauge the preferences, behaviours and workings styles of yourself and others to build more effective working relationships. Discover how to improve existing stakeholder relationships...

Structure and manage PPC campaigns to increase the number of high-quality visitors to your website. Learn how to develop PPC campaigns that increase clicks and reduce costs. Understand effective...

Become the best leader you can be, using the two key principles of hacking: speed and impact. Learn how to apply yourself at work to drive your performance and build your network. Build the...

Drive your business forward by using data to improve results. Learn how to test channels for better outcomes. Understand what metrics count when evaluating performance and what you can do to apply...

Learn how to create a social strategy that gets results. Understand the impact of social media on engagement and the importance of planning. Discover how it contributes to successful business, and...

This two-day course gives practical advice that will help you boost your social media marketing results. Learn how to develop a strategy, set objectives and identify social influencers. Discover...

Deliver results from your social media strategy. Discover the tools and processes you need to manage successful social media campaigns for your business. Learn how to measure and evaluate social...

Get a best in class, results-focused grounding in all the essential digital marketing skills, from identifying the right digital channel to evaluating campaign performance

Learn how to get better results by crafting a brilliant brief. Discover the best way to write a clear proposition and get noticed through big creative ideas. Understand how to confidently evaluate...

Get a great understanding of data protection, privacy and responsible marketing. Learn how to conduct marketing in responsible & ethical ways to meet the expectations of your customers and...

Learn how to track the customer journey and drive loyalty. Understand how to use data to create more personal communications with customers and prospects. This course will give you the confidence...

Learn how to plan your marketing activity effectively. Understand market and customer trends in your business environment through insights and research. Gain a sustainable advantage by managing...

Join us for a unique one-day leadership course that will reveal and then equip you in the new leadership competencies that modern leaders need in order to drive growth and impact within their...

Get a greater understanding of the numbers that underpin your marketing. This introduction will help you to create the right financial business case and measure outcomes. Use this knowledge to...

Learn how to develop a successful Account Based Marketing (ABM) programme. From an understanding of the principles through to practical exercises, this course gives you the tools to get your...

On this 2-day course you'll learn how to write better copy for web, email, social media and blogs. Use these techniques to gain attention, drive traffic and improve results. Understand what works...