Optimise your Social Media

Whether you are interested in how to use social media to boost your own career or you need to change the marketing culture within your business to harness the power of social media, under the guidance of the IDM’s expert tutors, you will learn how to drive awareness, customer engagement and ROI through social media.

You can gain the equivalent of a level 5 qualification by choosing the Professional Certificate in Social Media. Or choose or 1 or 2-day training courses to build your tactical, strategic and copywriting skills.

IDM Professional Certificate in Social Media

Choose this qualification course to gain recognition for your skills and expertise. Learn how to plan, deliver, evaluate and optimise your social media campaigns. The course provides in-depth coverage of customer engagement, selecting the right platforms for your brand and how to use influencers effectively.

Available as 2-days’ intensive face-to-face training days at our offices in Central London, followed by 2 x 1-hour online exams. Or study online at times to suit your busy schedule.

Speak to our learning and development consultants

To talk to one of our consultants today and discuss your needs, please contact ask@theidm.com or call +44 (0)208 614 0255

Why do it with the IDM?

Marketers who choose the IDM as their training partner make a real difference to their business, their customers’ lives and their own career.

The IDM is leading the ‘do revolution’

What counts today more than ever is not what you think, or even what you say, but what you can do. IDM qualifications and short marketing courses are designed for marketers who want to do more, faster, better.

Over the last 30 years we’ve trained over 100,000 delegates across 28 countries, from Microsoft to the BBC, John Lewis to Lego.

What will you do next in your digital, direct or data-driven career? Find out about IDM qualifications and training courses or IDM membership.

"The information was pitched at the right level for someone with limited stats knowledge so that I could understand the theory as well as the application"

Martin Radford,
Data Services Manager, CDS Global

Train Your Teams

Upskill your teams marketing capabilities with a tailored IDM training plan that suits your business

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Enhance your career with the IDM

Your training partner in filling digital and direct marketing skills gaps, setting you apart as a doer

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