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How Marketing AI systems will impact the role of marketers?

Masterclass | Evening Course

Martech companies are investing in the development of tools that could potentially see marketers replaced by intelligent systems. In this evening course we look at surviving in a world of machine learning.

How Marketing AI systems will impact the role of marketers?

Social Media Crisis Management

Understand your organisation's ability to respond to a social media crisis, how to structure and plan an effective response to a social media crisis

Social Media Crisis Management

The Manager as Coach: The power of ask, not tell

Explore the power of coaching in the workplace at this one-day interactive workshop. Develop your skills and confidence to coach your team.

The Manager as Coach: The power of ask, not tell

Why the IDM?

Marketers who choose the IDM as their training partner make a real difference to their business, their customers’ lives and their own career.

To ensure that you have the knowledge, the skills and the mindset to meet any personal challenge in this innovative and exciting industry, the IDM has developed, and will continue to develop, the most extensive range of digital, direct and data-driven marketing courses and qualifications in the world.
We have trained and qualified more marketers than any other professional organisation – over 100,000 digital, data and direct marketers in the last 30 years, in over 30 countries, from companies including Google, Lego and John Lewis.

Innovation is key to our continued success but more importantly, personal innovation will be the key to your future success.

What will you do next in your digital, direct or data-driven career? Find out about IDM qualifications and training courses or IDM membership.

The course achieved all its objectives with participants both enjoying and benefitting from the trainer’s skilled delivery and ‘real world’ experience. The post programme survey results were very positive with 86% of participants confirming that the overall...

Jayne Linington,
Learning & Development, UBM

Train Your Teams

Upskill your teams marketing capabilities with a tailored IDM training plan that suits your business

Enhance your career with the IDM

Your training partner in filling digital and direct marketing skills gaps, setting you apart as a doer

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