• You will learn to
  • Details
  • Course availability

You will learn to:

  • Understand the different types of digital project and the key processes each involves
  • Devise a clear plan and set the criteria for success
  • Effectively manage and control projects aligned to business and stakeholder objectives
  • Understand what it takes to keep a project on time and on budget
  • Identify issues to avoid potential problems and have a disaster recovery strategy
  • Create strategies to manage teams and stakeholders


Course Categories: Business Skills, Planning & Strategy

See below for further course details and full programme information.

Ready to upskill your team with the IDM? Explore our Corporate Training option, here

Details

Level
Intermediate
Duration
1 day (7 CPD hours)

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Course availability

Start Location Member Non-Member Places Left  
11/11/22 Virtual classroom £400.00 £450.00 14 More info
Book Until
10 Nov 22
10/02/23 Virtual classroom £400.00 £450.00 14 More info
Book Until
27 Jan 23

NB: Prices above subject to VAT

Course Information

Introduction

  • Types of major digital projects
  • Project Managers vs. Fire Fighters

Getting the basics right

  • Having a solid business case for the project
  • Devising a clear plan and setting the criteria for success
  • Users and stakeholders
  • Ease and effectiveness models/workshops

How to arrive at a good plan

  • Visibility, collaboration and accountability
  • Strategy and success metrics
  • Communication within the organisation
  • Consulting relevant external partners
  • Leadership and support
  • Change management
  • Risk and governance
  • Linking business strategies to IT and digital strategies
  • Procurement processes and the legal side
  • Budgeting

Vendor selection

  • Single vendor or several?
  • Sourcing the right type of vendor

Project Control

  • Who manages the project - internally and externally?
  • Testing
  • Schools of Project Management, e.g. PRINCE2, Scrum
  • Gantt charts, site maps, wireframes, content manifests/matrixes and online collaborative tools

Disaster recovery

  • Avoid scapegoating
  • Identifying likely stumbling blocks, e.g. cost, time
  • Get the project back on track!

Closing the project

  • Prove it has been successful against the agreed objectives
  • Undertake a post project review - and learn from it
  • Produce a project report

This course is designed for any marketer tasked with specifying, commissioning or running a digital project.

Previous delegates include:

  • Marketing Executive (EDF Energy)
  • Website Executive (ING Direct)
  • e-Business Consultant (Ignis Asset Management)
  • Senior Digital Marketing Executive (Oxford University Press)

Rik Pipe M IDM


Since the 1990's Rik has worked in digital agencies delivering digital solutions to private and public sector clients. Some went really well, some less well. Rik learned a lot from both. More recently Rik has been retained by clients in Marketing, Higher Education and industry to help them with procurement and implementation of various digital projects. These have all gone very well.

London (W1W 8SS)

A fantastic introduction to Digital Project Management.


Christopher Proctor,
Client Manager, GM Design Ltd

Great practical one day course that can easily be incorporated back into the 'real' world.


Natalie Griffiths,
Director, Natalie Griffiths Associates

Provided useful advice and templates to take back into my workplace, kept it simple and to the point. So much valuable info. Great day.


Jodie Whitter,
Online Marketing Executive, Whitbread Group PLC

Very interactive course. All topics were clear and straight forward.

The training was directed & structured well, kept me engaged the whole way through.

A very interesting and informative class which served a great purpose in introducing me to the lesser considered, yet still essential elements of effective digital project management.

Great course - engaging content. Would definitely recommend


Alex Cannon
GoCompare

This course was really insightful and useful for any kind of project. The tutor gave very clear examples and let all the students interact to get the most from each other. I highly recommend the course.


Florencia
Viber

I really enjoyed the digital project management course. Rik was a great tutor and made the whole experience very engaging and enjoyable!


Amy Savage
Petplan

Get in touch...

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