Marketing courses in digital, direct and data

Learn how to track the customer journey and drive loyalty. Understand how to use data to create more personal communications with customers and prospects. This course will give you the confidence...

Unlock the potential of AI to enhance your copywriting skills. Discover how artificial intelligence tools can revolutionise your approach to content, from brainstorming to creating to editing....

Learn how to plan your marketing activity effectively. Understand market and customer trends in your business environment through insights and research. Gain a sustainable advantage by managing...

This two-day course gives practical advice that will help you boost your social media marketing results. Learn how to develop a strategy, set objectives and identify social influencers. Discover...

Boost your B2B marketing knowledge and expertise. This 2-day course gives you invaluable insights on strategy, trends, tools, measurement, analytics and more. Gain the confidence you need to...

Omnichannel campaigns are the pinnacle of effective marketing. In this course, you will gain a comprehensive understanding of how to plan and implement successful campaigns that utilise every...

Hone your copywriting skills with copywriting techniques that captivate and persuade your audience. Develop skills that help you connect with readers and inspire them to act. Through this course,...

To provide digital marketers with a structured and practical approach to developing customer-centric digital marketing strategies. Develop a Planning framework to ensure your strategy lays the...

Become a confident leader in the changing world of work. This 3-hour masterclass is guaranteed to leave you inspired, informed, and with a plan of action for the next 12 months. Learn more about...

Learn how to get better results by crafting a brilliant brief. Discover the best way to write a clear proposition and get noticed through big creative ideas. Understand how to confidently evaluate...

Gain a comprehensive understanding of artificial intelligence's evolution, and how today's AI tools can transform your marketing.

Discover techniques to extract deeper insights, optimise planning,...

This course will take you step-by-step through each stage of the communication process - from planning to post campaign analysis. You'll be able to approach each new writing task with confidence...

Generate more leads for your sales team. Learn how to target your best prospects and set up effective key performance indicators to measure your results. Qualify leads and discover how to create...